This book is being offered at a discounted rate due to a small defect. We are unable to share images of defects or offer refunds on books purchased from the 'Sample Sale' section marked as 'Seconds'. As a result of globalisation and increased interaction across countries and cultures, multilingualism is becoming increasingly important all around the world. Script, as the most important conveyor of confirmation, plays a major role in this development. Designers are more and more faced with the challenge of creating designs that not only combine various languages but two or even more writing systems. At first, Bi-Scriptual…
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This book is being offered at a discounted rate due to a small defect. We are unable to share images of defects or offer refunds on books purchased from the 'Sample Sale' section marked as 'Seconds'.
As a result of globalisation and increased interaction across countries and cultures, multilingualism is becoming increasingly important all around the world. Script, as the most important conveyor of confirmation, plays a major role in this development. Designers are more and more faced with the challenge of creating designs that not only combine various languages but two or even more writing systems.
At first, Bi-Scriptual discusses on a theoretical level questions such as the sociocultural relations between various writing systems and the increasing importance of sociocultural communication. Following a general section on the practical application of bilingual design, experts of the concerned languages compare eight writing systems with the Latin script. This part also contains topical interviews and practical examples of more than 100 designers that show the various possibilites of creating designs incorporating different writing systems side by side.
Design: Ben Wittner, Fabien Krauss, Lucas Liccini, Sasha Thoma & Timm Hartman
Size: 210x320mm
Pages: 336
Publication: 2018
Binding: Casebound book
